SAMPLE NEWS RELEASE
YOUR COMPANY LETTERHEAD OR NEWS RELEASE

CONTACT: 	NAME
		FOR IMMEDIATE RELEASE	
		PHONE NUMBER

(YOUR COMPANY NAME) INTRODUCES (NEW PRODUCT) AT PACK EXPO Las Vegas 2005
-or- 
(YOUR COMPANY NAME) WILL EXHIBIT AT PACK EXPO Las Vegas 2005
DATE, CITY, STATE — (YOUR COMPANY NAME) will introduce (NEW PRODUCT/TECHNOLOGY) at PACK EXPO Las Vegas — September 26-28, 2005 at the Las Vegas Convention Center, Las Vegas, Nevada, USA
	
(Describe product and advantages of your product/technology — emphasize benefits and new or improved items. Include a special reference that your product will be fully operational [if applicable]. Target your message by describing specific benefits to specific media [i.e., western applications for western regional publications]).
(Include quote of spokesperson about your product/technology.)
(Include) SEE US AT PACK EXPO Las Vegas, September 26-28, 2005, BOOTH #XX (Specify) Las Vegas Convention Center, Las Vegas, Nevada, USA
PACK EXPO Las Vegas is sponsored and produced by the Packaging Machinery Manufacturers Institute (PMMI).
PACK EXPO Las Vegas will feature more than 1,200 exhibitors and will be the showcase for the latest innovations and state-of-the-art advances in packaging machinery, materials, containers, packages, software, components, fabrication, robotics and design systems. Food Processing Machinery EXPO (FPM EXPO) will be co-located with PACK EXPO Las Vegas 2005.
More than 19,000 packaging professionals from the U.S. and other countries around the world will attend the show.
For more information about (YOUR COMPANY NAME) product line, write (ADDRESS, PHONE or FAX) for a free brochure. Or visit our Web site at (YOUR COMPANY WEB SITE URL).